Macromarketing - a global focus : marketing systems, societal development, equity & poverty. Vol. 3 /
Opis
Macromarketing - a global focus : marketing systems, societal development, equity & poverty.Vol. 3 / ed. by Stanley J. Shapiro, Mark Tadajewski and Clifford J. Shultz.
London [etc.] : SAGE, 2009.
VI, 416 s. : il. ; 24 cm.
(SAGE Library in Marketing)
(SAGE Library of Marketing)
Na okł. tyt.: Macromarketing.
ISBN 978-1-84860-704-0
T.18087
UKD: 339.138=111