Kumar, V. ((1957- ).)

    Retailing : market and firm level / volume editor Praveen Kopalle ; contributors Rajiv P. Dant, Naveen Donthu, Aaron Gleiberman, Arun Pereira. 2nd print.

    New Delhi [etc.] : SAGE, 2013. LV, 242 s. : il. ; 25 cm.
    (Legends in Marketing)     (Legends in marketing. V. Kumar ; vol. 1)
    (Legends in Marketing)     (Legends in marketing. vol. 1)
    ISBN 978-81-321-0903-7

   
T.18066        UKD: 339.3(045/046)=111