Price fairness /
Opis
Monroe, Kent B.
Price fairness / volume editor Lan Xia ; contributors Lisa E. Bolton, Margaret C. Campbell, Sarah Maxwell.
New Delhi [etc.] : SAGE, 2011.
XXXV, 185 s. : il. ; 25 cm.
(Legends in Marketing) (Legends in marketing. Kent B. Monroe ; vol. 4)
(Legends in Marketing) (Legends in marketing. vol. 4)
ISBN 978-81-321-0518-3
T.18034
UKD: 338.53(045/046)=111