Processing of price information /
Opis
Monroe, Kent B.
Processing of price information / volume editor Chezy Ofir ; contributors Vicki G. Morwitz, Eesha Sharma, Russell S. Winer.
New Delhi [etc.] : SAGE, 2011.
XLVII, 344 s. : il. ; 25 cm.
(Legends in Marketing) (Legends in marketing. Kent B. Monroe ; vol. 1)
(Legends in Marketing) (Legends in marketing. vol. 1)
ISBN 978-81-321-0518-3
T.18031
UKD: 338.5:339.138](045/046)=111