Grönroos, Christian ((1947- ).)

    Marketing theory / volume editor Roderick P. Brodie ; contributors Michael J. Baker, Richard W. Brookes, Michael Kleinaltenkamp, Victoria J. Little.
    New Delhi [etc.] : SAGE, 2013. XXIII, 190 s. : il. ; 25 cm.
    (Legends in Marketing)     (Legends in marketing. Christian Grönroos ; vol. 6)
    (Legends in Marketing)     (Legends in marketing. vol. 6)
    ISBN 978-81-321-1002-6

   
T.18020        UKD: 339.138(045/046)=111