Leading edge marketing research : 21st-century tools and practices /

Opis

    Leading edge marketing research : 21st-century tools and practices / eds. Robert J. Kaden, Gerald Linda, Melvin Prince.
    Thousand Oaks [etc.] : SAGE, cop. 2012. XIX, [1], 483 s. : il. ; 23 cm.
    ISBN 978-1-4129-9131-5


Badania marketingowe.

   
T.18013        UKD: 339.138=111