Marketing strategy. Vol. 5, Marketing strategy organisation and implementation /
Opis
Marketing strategy.Vol. 5,Marketing strategy organisation and implementation / ed. by John W. Cadogan.
London ;Thousand Oaks : Sage, 2009.
VI, 417 s. : il. ; 24 cm.
(SAGE Library of Marketing)
(SAGE Library of Marketing)
ISBN 978-1-84860-117-8
T.17759
UKD: 339.138=111