Marketing ethics. Vol. 4, Ethical issues in marketing /

Opis

    Marketing ethics.Vol. 4,Ethical issues in marketing / edited by N. Craig Smith and Patrick E. Murphy.
    London [etc.] : SAGE, 2012. VI, 451 s. : il. ; 24 cm.
    (SAGE Library of Marketing)
    (SAGE Library of Marketing)
    ISBN 978-1-4462-0810-6

   
T.17750        UKD: 339.138:330.162]=111