Review of marketing research / Naresh K. Malhotra, ed.
    Armonk ;London : M. E. Sharpe, cop. 2010. XXIII, 190 s. : il. ; 26 cm.
    (Review of Marketing Research, ISSN 1548-6435 ; vol. 6)
    (Review of Marketing Research ISSN 1548-6435 vol. 6)
    ISBN 978-0-7656-2127-6

   
T.16505        UKD: 339.138=111