Research in consumer behavior / ed. by Russell W. Belk, Søren Askegaard, Linda Scott.
    Bingley : Emerald Group Publishing, 2012. XVI, 369 s. : il. ; 24 cm.
    (Research in Consumer Behavior, ISSN 0885-2111 ; vol. 14)
    (Research in Consumer Behavior ISSN 0885-2111 vol. 14)
   
"[...] selection of consumer theory [...] presented at the seventh conference on consumer culture theory held at Saïd Business, Oxford University in August 2012.    
Na okł.: Emerald Books.

    ISBN 978-1-78190-022-2


Preferencje konsumenta

   
T.16473        UKD: 366.1=111