Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research /

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    Perspectives on cross-cultural, ethnographic, brand image, storytelling, unconscious needs, and hospitality guest research / edited by Arch G. Woodside, Carol M. Megehee, Alfred Ogle.
    Bingley : Emerald, 2009. XV, [1], 308 stron : ilustracje ; 24 cm.
    (Advances in Culture, Tourism and Hospitality Research, ISSN 1871-3173 ; vol. 3)
    (Advances in Culture, Tourism and Hospitality Research ISSN 1871-3173 vol. 3)
   
Na okładce: Emerald Books.

    ISBN 978-1-84950-603-8


Hotele.

   
T.16458