New challenges to international marketing / ed. by Rudolf R. Sinkovics, Pervez N. Ghauri.
    Bingley : Emerald/JAI, 2009. XI, 418 s. : il. ; 24 cm.
    (Advances in International Marketing, ISSN 1474-7979 ; vol. 20)
    (Advances in International Marketing ISSN 1474-7979 vol. 20)
    ISBN 978-1-84855-468-9

   
T.16440        UKD: 339.138=111