The SAGE handbook of marketing theory / ed. by Pauline Maclaran [et al.]. Paperback ed.

    London [etc.] : SAGE, 2013. XVIII, 523 s. : il. ; 24 cm.
    ISBN 978-1-84787-505-1     ISBN 978-1-4462-7051-6 (pbk)

   
T.16178        UKD: 339.138(07)=111