New products and services development. Vol. 3, Organizing to innovate : adapting the firm to innovate /

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    New products and services development.Vol. 3,Organizing to innovate : adapting the firm to innovate / ed. by Hubert Gatignon.
    London [etc.] : SAGE, 2011. VI, 410 s. : il. ; 24 cm.
    (SAGE Library in Business & Management)
    (SAGE Library in Business and Management)
    ISBN 978-0-85702-053-6 (set of four volumes)

   
T.15987        UKD: 658.1/.5:658.6:338.46]=111