Pricing strategies : a marketing approach /

Opis

Schindler, Robert M.

    Pricing strategies : a marketing approach / Robert M. Schindler.
    Thousand Oaks [etc.] : SAGE, cop. 2012. XVII, 391 s. : il. ; 24 cm.
    ISBN 978-1-4129-6474-6 (hardback)

   
T.15885        UKD: 338.5:339.138]=111