Unrelenting innovation : how to build a culture for market dominance /
Opis
Tellis, Gerard J. ((1950- ).)
Unrelenting innovation : how to build a culture for market dominance / Gerard J. Tellis ; [foreword by Vijay Govindarajan].
San Francisco : Jossey-Bass, cop. 2013.
XV, 332 s. : il. ; 24 cm.
(Warren Bennis Book)
(The Warren Bennis Signature Series)
ISBN 978-1-118-35240-3 (cloth) ISBN 978-1-118-42039-3 (ebk) ISBN 978-1-118-41690-7 (ebk) ISBN 978-1-118-43416-1 (ebk)
T.15577
UKD: 338.45:658.512:339.166.5:005.342]=111