Statistical methods in customer relationship management /

Opis

Kumar, V. ((1957- ).)

    Statistical methods in customer relationship management / V. Kumar, J. Andrew Petersen.
    Chichester : John Wiley & Sons, 2012. XIII, 272 s. : il. ; 24 cm.
    ISBN 978-1-119-99320-9


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T.15472        UKD: 658.818:005.32:311]=111