How to write a marketing plan /
Opis
Westwood, John ((1947- ).)
How to write a marketing plan / John Westwood.
4th ed.
London : Kogan Page, 2013.
X, 172 s. : il. ; 22 cm.
(Creating Success)
(Creating Success)
ISBN 978-07494-6712-8 (invalid) ISBN
T.15350
UKD: 658.1/.5:339.138](083.1)=111