Palmer, Adrian ((1955- ).)

    Principles of services marketing / Adrian Palmer. 6th ed.

    Maidenhead : The Mc Graw-Hill Companies, cop. 2011. XVII, 525 s. : il. ; 26 cm.
    ISBN 978-0-07-712951-4     ISBN 0-07-712951-2

   
T.14777        UKD: 339.138:338.46](075.8)=111