Making innovation work : how to manage it, measure it, and profit from it /
Opis
Davila, Tony.
Making innovation work : how to manage it, measure it, and profit from it / Tony Davila, Marc J. Epstein, Robert Shelton.
9th print.
Upper Saddle River, N.J. : Wharton School Publishing, 2009.
XXIV, 334 s. : il. ; 23 cm.
ISBN 978-0-13-149786-3 ISBN 0-13-149786-3
T.13493
UKD: 005.342=111