The best digital marketing campaigns in the world : mastering the art of customer engagement /

Opis

Ryan, Damian.

    The best digital marketing campaigns in the world : mastering the art of customer engagement / Damian Ryan and Calvin Jones.
    London [et al.] : Kogan Page, cop. 2012. VI, 210 s. : il. ; 22 cm.
    ISBN 978-0-7494-6062-4     ISBN 978-0-7494-6063-1 (e-ISBN)

   
T.12830        UKD: 338.138:004.738:659.1:004.738.5]=111