Strategic sport marketing /
Opis
Shilbury, David ((1958- ).)
Strategic sport marketing / David Shilbury, Shayne Quick and Hans Westerbeek.
2nd edition.
Crows Nest : Allen & Unwin, 2003.
XII, 340 stron : ilustracje ; 23 cm.
(Sport Management Series)
(Sport Management Series)
ISBN 978-1-86508-918-8 ISBN 1-86508-918-4
Marketing sportowy.
Sport
E.72545
UKD: 796.075(075.8)=111