TY  - BOOK
A2  - volume editor Atul Parvatiyar ; contributors Adel El-Ansary, Pervez N. Ghauri, Gregory T. Gundlach, Robert M. Morgan, Adrian Payne.
A3  - Parvatiyar, Atul.
A3  - Ansary, Adel I.
A3  - Ghauri, Pervez N.
A3  - Payne, Adrian.
A3  - Gundlach, Gregory T.
A3  - Morgan, Robert M.
AU  - Sheth, Jagdish N.
ET  - 2nd print.
NV  - XXVII, 244 s. :
PY  - 2012
SN  - 9788132103004
TI  - Relationship marketing /
VL  - vol. 8
ER  -