TY  - BOOK
A2  - volume editor Abdolreza Eshghi ; contributors Johny K. Johansson, Masaaki Kotabe, W. Fred van Raaij, Guenter Schweiger, Howard Thomas, David K. Tse.
A3  - Eshghi, Abdolreza.
A3  - Johansson, Johny K.
A3  - Kotabe, Masaaki.
A3  - Raaij, W. Fred van.
A3  - Schweiger, Günter
A3  - Thomas, Howard
A3  - Tse, David Kwai-Che.
AU  - Sheth, Jagdish N.
ET  - 2nd print.
NV  - XXXIV, 231 s. :
PY  - 2012
SN  - 9788132103004
TI  - International marketing /
VL  - vol. 4
ER  -