TY  - BOOK
A2  - volume editor David Ballantyne ; contributors Adrian Payne, Michael Saren, Richard Varey.
A3  - Ballantyne, David.
A3  - Payne, Adrian.
A3  - Saren, Michael.
A3  - Varey, Richard J.
AU  - Grönroos, Christian
NV  - XXVI, 245 s. :
PY  - 2013
SN  - 9788132110026
TI  - Relationship marketing /
VL  - vol. 5
ER  -