TY  - BOOK
A2  - ed. by Stephen L. Vargo, Robert F. Lusch.
A3  - Vargo, Stephen L.
A3  - Lusch, Robert F.
N1  - Na okł.: Emerald Books.
NV  - XV, 252 s. :
PY  - 2012
SN  - 9781780529127
TI  - Special issue : toward a better understanding of the role of value in markets and marketing /
VL  - vol. 9
ER  -