TY  - BOOK
A2  - Doug McKenzie-Mohr [et al.].
A3  - McKenzie-Mohr, Doug
KW  - Marketing społeczny.
Marketing zielony.
NV  - XIV, 237 s. :
PY  - 2012
SN  - 9781412991292
TI  - Social marketing to protect the environment : what works /
ER  -