TY  - BOOK
A2  - Robert F. Lusch and Stephen L. Vargo.
A3  - Vargo, Stephen L.
AU  - Lusch, Robert F.
NV  - XXVI, 225 s. :
PY  - 2014
SN  - 9780521195676
SN  - 9780521124324
TI  - Service-dominant logic : premises, perspectives, possibilities /
ER  -