TY  - BOOK
A2  - William A. Cohen ; [forew. by Philip Kotler].
A3  - Kotler, Philip
AU  - Cohen, William A.
NV  - XXI, 265 s. ;
PY  - 2013
SN  - 9780071778626
SN  - 9780071778633
SN  - 0071778624 (MHID)
SN  - 0071778632 (eMHID)
TI  - Drucker on marketing : lessons from the world's most influential business thinker /
ER  -